How to Pitch Brands as a Small Creator (Without an Agent)

[Funnel stage: mid-funnel.]

What an advertiser is deciding

Not "is this creator big", but: does this audience match, will the format work, and can I trust delivery. Structure the whole post around those three.

Bidding on an open campaign

Explain the mechanics: advertisers post campaigns, creators bid with a format and placement, and the bid shows the commission and what the creator takes home before it is submitted. Note that the format chosen affects the rate.

Writing the pitch itself

Concrete guidance: lead with audience fit, show one relevant piece of past work, state the deliverable precisely, and keep it short. Include a worked example a reader can adapt.

Pricing the bid

Link to the ad slot pricing post rather than repeating it.

After you win

Set expectations: creative approval, placement, and when payment is released — link to the fund-hold post.

Next step

Close by pointing the reader at browsing open campaigns. Every post should end somewhere they can act, not trail off.